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Welcome to Prasad Innovation



A Prasad Innovation is a leading digital marketing agency in India

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Name: Ritesh Prasad

Job Role: CEO and Founder

Experience: 5 Years 3 Months

Address: Assam, India

Skills

SQL 95%
PYTHON 85%
Data Visualization 90%
Statistical Analysis 85%
Machine Learning 80%

About

About Me

we are a dynamic and forward-thinking digital marketing agency, driven by a passion for delivering exceptional, tailored solutions to our clients. We specialize in all aspects of the digital experience—combining creativity, technical expertise, and strategic marketing to help businesses grow and succeed in an ever-evolving online landscape..

  • Profile: Data Science & Analytics
  • Domain: Retail, Ecommerce, BFSI & Digital Marketing
  • Education: Bachelor of Engineering
  • Language: English, Hindi
  • BI Tools: Microsoft Power BI, Looker & Tableau
  • Other Skills: Cloud, PySpark, Excel, Git, JIRA, Google Analytics & SEO
  • Interest: Traveling, Travel Photography, Teaching

0 +   Projects completed

Freelancers

Resume

Resume

Our team of experienced designers, developers, and digital marketing specialists works collaboratively to provide comprehensive services, including website design and development, branding, SEO, content marketing, social media strategy, and more. Whether you’re a startup looking to establish your online presence or an established business aiming to enhance your digital footprint, we craft innovative solutions that are as unique as your business.

Experience


2021-Present

Senior Data Analyst

Merkle

Merkle, a leading CXM and media company with over 10K+ professionals globally. It's a part of Dentsu International.

  • Analysed ad campaigns, clickstream, and customer surveys data, identified an increasing demand and launched a strategic product line.
  • Developed time series forecasting models to predict sales and optimize marketing budgets, got model performance of 92%.
  • Designed and executed A/B tests, performed rigorous statistical analysis. Led to 20% MoM increase in the conversion rate.

2018-2021

Senior Data Analyst

iQuanti

iQuanti is a data-driven digital marketing analytics and solutions company, helps top 100 global brands.

  • Performed in-depth market research and analysis to create online pages. Resulted in ~100% website growth and 30% increase in conversion rate YoY.
  • Delivered multiple training and mentorship sessions on analytical tools like SQL, MS Excel, Power BI, Tableau and Python.
  • Performed migration and enhancements for merchandising dashboard, involved data integration and its feature improvement.



Education


2014-2018

Bachelor of Engineering

Rajasthan Technical University, Kota

Grade: First class distinction.

2012-2013

Higher Secondary School

National HS School

Grade: First class distinction.

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Projects

Projects

Below are the sample Data Analytics projects on SQL, Python, Power BI & ML.

Social Media Marketing

Engage your audience and grow your brand presence through targeted social media marketing campaigns..

Website Development

Professional website development tailored to your business needs, ensuring a strong online presence.

Power BI Sales dashboard Project for Beginners

Designed a power bi dashboard for Madhav Store to track and analyze the online sales data acorss India.


Sales Forecast- Time Series Forecasting

Used multiple machine learning models to forecast sales (retail store) and performed time series analysis.

Customer Segmentation using clustering model

Developed a ML model to give various recommendations of financial products & services on target customer groups.

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0 Mentored Students
0 Cups of coffee

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I love to solve business problems & uncover hidden data stories


Freelancers

Contact

Contact Me

Below are the details to reach out to me!

Address

Assam, India

Contact Number

+91-8279212767

Email Address

info@prasadinnovation.com

Our Clients

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